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Not everyone is happy about NASCAR’s new iRacing format. Some Cup drivers are left out.

by
SportsCarolinaMonthly
April 5, 2020

Last week’s virtual NASCAR race at Texas Motor Speedway drew 1.3 million viewers on Fox and FS1, according to Nielsen. The cable network began broadcasting live iRacing after the official NASCAR season was postponed over three weeks ago to prevent the spread of COVID-19.For the sport’s sanctioning body, the networks and the iRacing community, that viewership number is momentous. It indicates exposure for a sport that has suffered from declining sponsorship and viewership in recent years, and has already provided revenue-generating opportunities for teams forced to cut its staff and salaries am…

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